Is Social Media a Fad?????????

Social Media is not a fad; it has revolutionized the people, media and even the way business is conducted today. Social Media has allowed individuals to communicate with others, learn of news, events, and even schedule appointments, all while doing work, studies or even commuting to their destination. The world has changed and evolved to a fast pace and social media allows individuals to keep up with the times. It has gotten to the point that businesses have realized this and are now advertising on places such as You Tube. I feel that when our generation's kids are attending their college studies, the newspaper industry will all but be extinct. It is changing now! More and more people are grabbing their Blackberry or Android phones in the morning to get the latest news or gossip on their way to work or school rather than pick up the local or national newspaper. Even media outlets are turning to podcasts and blogs as a form of connecting to people. Media is a business, and as long as the business is going to produce revenue, then way of conducting that business will remain the same until something better comes along. So, if you wanted to call Social Media a fad, than I guess you are just waiting for the next form of communication to come along....maybe telekinesis?!